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WBAI Co-Hosts CLE On Building your Client Pipeline through Social Media

By: Tracey L. Schroeder

On July 15, 2025, the WBAI joined the Decalogue Society’s Womxn’s Committee, the North Suburban Bar Association, and SABA Chicago to co-host a virtual CLE program: Insider Ways to Use Facebook & LinkedIn to Build Your Client Pipeline.

Tami Wloch, Advisory Panelist for both LinkedIn and Meta, shared insider strategies to expand reach, strengthen client pipelines, and use AI effectively. Susan MacNicol, founder and president of SC Marketing, offered additional insights on building high-impact campaigns.

Attendees walked away with step-by-step tools they could implement immediately, including how to:
• Leverage free advertising space on Facebook and LinkedIn
• Craft posts that engage and attract clients
• Optimize LinkedIn profiles and use AI strategically

This collaborative CLE provided attorneys with practical strategies to grow their practices in today’s digital landscape.

This article was originally published in the WBAI Fall 2025 Newsletter on page 87.